TV networks emerge as obstacles on YouTube’s hunt for ads

FILE PHOTO: Silhouettes of mobile device users are seen next to a screen projection of Youtube logo in this picture illustration taken March 28, 2018. REUTERS/Dado Ruvic/Illustration/File Photo/File Photo

SAN FRANCISCO/NEW YORK (Reuters) – Three years ago, the beginning of the end of the U.S. television business looked certain when one of the largest ad buying agencies vowed to move a big chunk of its purchases to YouTube from TV budgets. The TV business did not die; far from it. Instead, data compiled by […]

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