Travel agents explore

Travel agents from China during their familiarisation trip to Fiji. Picture: SUPPLIED

MORE Chinese visitors are expected to arrive in Fiji after the recent visit of 28 Chinese travel agents to the country.

The organised trip by Tourism Fiji in partnership with Fiji Airways was a familiarisation trip to showcase Fiji’s various tourism products on offer.

Lu Yanye, who visited Fiji for the first time last week, said she loved being surrounded by natural beauty and an abundance of fresh food and clean water.

“The people here are so happy and that’s what I love the most; saying ‘bula’ to them with a big smile!” Ms Yanye said.

“My favourite experience was the cooking lesson at the resort. Chinese people enjoy the delicious food.”

Another agent, Yan Meijuan, said Fiji was blessed with crystal clear waters, white sandy beaches, friendly people and authentic culture.

She added her best Fijian experience was the snorkelling and diving options available as well as the fresh seafood.”

As Fiji’s fourth largest market for visitor arrivals, China, according to Tourism Fiji, was an important market for Fiji and one that had seen steady growth each year.

Tourism Fiji regional manager of Greater China Vincent Zheng said they were happy to get so many high-quality Chinese travel agents to experience the best of what Fiji had to offer.

“The travel trade is an extremely valuable channel for engaging with potential visitors, and a well-informed agent is better equipped to promote and sell Fiji,” he said.

Mr Zheng added this joint effort would showcase Fiji’s diversified experiences to drive more Chinese visitors to Fiji.

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