Tourism organisation highlights past-year challenges
3 March, 2021, 8:45 pm
CHANGE in leadership was identified as one of the major challenges faced by Tourism Fiji during its 2013 and 2014 financial year.
This was highlighted by Tourism Fiji’s acting chief executive officer Robert Thompson during their virtual submission to the Standing Committee on Economic Affairs to receive on the Tourism Fiji 2013 and 2014 annual report yesterday.
Based on Tourism Fiji’s 2013 annual report, Mr Thompson said some of the other challenges for the organisation at the time included structural changes that took place across the organisation with new appointments and new positions created.
In his response to questions from the committee on strategies undertaken by the organisation to improve its marketing plans, Mr Thompson said in 2013 there was a further structural change which was undertaken to centrally manage the marketing activities of the organisation from its head office in Fiji.
Committee member Veena Bhatnagar commented that Fiji’s tourism industry enjoyed some very good days with healthy visitors arrival numbers.
According to its 2013 annual report, Tourism Fiji highlighted that there was a slight decline in visitor numbers in 2012 because of the natural disaster which had devastating impact on the country in 2012.
Fiji received 658,866 international visitors in 2013, which represented a 0.4 per cent decline from the previous year.