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New product to attract more customers

Monika Singh
Friday, October 13, 2017

WITH its ever-expanding business and investment, Grace Road Group's cosmetic boutique store outlet — Missha Fiji — this week launched another product to add to its line of beauty products already available at the store.

Grace Road Group public relations manager Grace Park said their newest addition included Carin, which was Swedish and Scandinavian design eye-wear which would prove likeable to fashionistas and the usual customers.

Ms Park said the brand Carin was all about class and elegance and they were positive it would have a good response from their customers.

She said there was a catch phrase that went with the product which was: "The unforgettable moment with your beloved people, Your beautiful moment you want to remind, Carin with you..."

"Right now Missha Fiji at Damodar City is the only outlet where you can find this product but we will bring in more for our other outlets when we see the demand from customers," she said.

Damodar Group of Companies CEO Div Damodar said they were proud of Missha for bringing in a very high end brand such as Carin to Fiji.

Mr Damodar said they were also proud that Damodar City Centre was the first where shoppers could buy the product from.

He said the presence of high end brand names available in Fiji showed the confidence retailers had in the economy of Fiji and it also showed that there was large consumer base for branded products in Fiji.

According to Mr Damodar the retail sector in Fiji had evolved dramatically over the past few years with people now more focused on getting branded and quality products.

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