IN the build-up towards their annual awards event, Women in Business is increasing its awareness with hopes of reaching its targeted 200 award applications.
To achieve this, WIB executive board member Jody Chang yesterday signed a partnership agreement and sponsorship deal with Fiji Broadcasting Corporation's director sales and marketing Vijendra Kumar.
While FBC has already partnered with WIB as a broadcast media partner, Mr Kumar said this new partnership would bring on board their six local radio stations.
"FBC has been part of this event for the past five years and we have been an exclusive television partner," he said.
"But this year, we have taken it to another level whereby we have partnered also our six radio stations."
Mr Kumar said this would also complement WIB's awareness efforts in gauging more from around the country to apply for the awards.
As part of the agreement, he said they would increase WIB's awareness through television advertisements and talkback shows on FBC TV and radio shows highlighting success stories.
Ms Chang welcomed this and said highlighting success reports would urge more women from across Fiji to apply or submit nominations for the awards.
"As many of you know the Women in Business is a very successful and probably the event to go to every year," she said.
"And this is what we are here to promote for more women in Fiji to put their hand up and to encourage other women to fill out application forms and start being recognised in Fiji for their success," she said.
Ms Chang said they received more than 100 applications so far and aim to get more with emphasis also placed in women from the public sector.
"We have had many applications come in so far but have a lot more that need to come in," she said.
"We want to have over 200 applications this year we are halfway there and all the applications need to be in by April 10."
The Fiji Times is a print media partner for the annual event which has grown over the years impacting women in the commercial and business sector.
Meanwhile, the Women In Business executive team will this evening conduct a Speed Networking Session and Awards Application Drive at the BSP Life Centre (Level 8) from 5.30pm.
The team will assist interested applicants in filling out application forms.
The awards night will be held on May 20 at the Grand Pacific Hotel in Suva with the theme Pearls of Success.