Fiji Time: 9:17 AM on Monday 5 October

Fiji Times Logo

/ Front page / News

Food ads impact children

Salaseini Moceiwai
Wednesday, August 13, 2014

CHILDREN in Fiji are heavily exposed to advertisements of unhealthy food and beverages that have little nutritional value.

And as such, regulations have been put in place to regulate, control and monitor the advertising of unhealthy foods and drinks to children.

The revelation was made to participants of the sugar-sweetened beverage workshop by the national adviser non-communicable diseases Dr Isimeli Tukana in Labasa yesterday.

Dr Tukana said advertising influenced children's food choices, purchase requests and consumption pattern.

"Regular consumption of unhealthy food and non-alcoholic beverages are known to significantly contribute to obesity in children and NCDs in adulthood.

"One of the most cost-effective steps that government can take to curb weight gain and obesity in children is to regulate, monitor and control the advertising of unhealthy foods to children.

"The regulation in place is aimed at protecting children's health by creating an environment conducive to safe and adequate nutrition for children.

"Also, to reduce children's exposure to promotion of unhealthy foods and non-alcoholic drinks."

The workshop is a joint initiative by Diabetes Fiji, Consumer Council of Fiji and National Food and Nutrition Centre.

Fiji Times Front Page Thumbnail

Kaila Front Page ThumbnailFiji Times & Kaila Frontpage PDF Downloads

Use the free Acrobat Reader to view.

Code Inward TTs Outward TTs
CAD 0.62500.6060
JPY 56.314853.3148
GBP 0.30660.2986
EUR 0.41350.4015
NZD 0.73890.7059
AUD 0.66860.6436
USD 0.46750.4505



Exchange Rate updated on 30th September 2015

Today's Most Read Stories

  1. Rugby outcry
  2. Woman dies in fire
  3. FRCA under probe
  4. Ministry confirms scouting as compulsory 2016 program
  5. Year 10 exams
  6. No ban on movement
  7. Dental care for elderly
  8. Family robbed, fear for lives
  9. FRA sheds light on costs of road construction
  10. PAC wants Head 50 debate

Top Stories this Week

  1. Pastor in court Tuesday (29 Sep)
  2. Tired Wales march on after holding off feisty Fiji Friday (02 Oct)
  3. The mysteries and tragedies of Naria Tuesday (29 Sep)
  4. RWC 2015 ball hunters Wednesday (30 Sep)
  5. 13 seek refuge in Fiji Wednesday (30 Sep)
  6. Botia up for Wales clash Thursday (01 Oct)
  7. Military has its suspicions Tuesday (29 Sep)
  8. English tutors in demand Wednesday (30 Sep)
  9. Man faces further charges of rape, indecent assault Friday (02 Oct)
  10. Escapee on the run Thursday (01 Oct)