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Vloggers highlight Fiji

Kajal Grant-Hindocha
Thursday, July 24, 2014

FIJI's tourism industry has attracted many a traveller in the past thanks to Fiji's fine beaches and the predominantly sunny weather conditions.

And one of these very many travellers was of particular interest to The Fiji Times — Kristen Sarah — who came to Fiji with three friends as part of her "vlogger" series.

Ms Sarah is one of many creators who make video contents for the widely-used website YouTube, and is known as a 'vlogger' — a shortened term used to refer to video bloggers.

Responding to questions sent by this newspaper, Ms Sarah admitted that having never visited Fiji before, she did not know what to expect.

"It just seemed like one of those far away fantasy lands that many travellers overlook," she said.

"Most travellers would go to Australia or New Zealand before Fiji, and I wanted to show that Fiji is more than nice beaches and beautiful water. There is so much to experience," she added, having spent some time videoing her Fiji experiences and putting them on her much visited YouTube page.

Ms Sarah's vlog, which records all her travel videos, has received over 860,000 views so far.

"Vloggers are hugely popular in travel marketing," added Tourism Fiji's Ken Freer.

"Nothing sells travel like video," he said.

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