ABOUT 50 people turned up at a blood drive organised by the Nadi Sathya Sai Service Organisation on Saturday.
President Jiten Amarsee said the response was overwhelming and timely, given the critical shortage in the national blood bank.
"This shows that the people in Nadi do care about those that are in need of the gift of life," he said.
"Dengue fever has become a killer and we all are aware of the harm it has done to many. With the increase in dengue fever cases in Fiji, it has placed a huge burden on our already strained blood banks.
"There is an urgent need for blood to extract platelets which is then infused into needy dengue patients."
The blood drive, held opposite Jack's Handicraft on Main St, attracted a lot of attention from passers-by.
"We will be holding blood drives every three months to improve supply.
"We would also like to take this opportunity to acknowledge, appreciate and commend all our voluntary blood donors over the years for volunteering to donate blood, they are the real 'life savers'."