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Dress for success

Torika Tokalau
Thursday, May 01, 2014

FIJI Fashion Week will celebrate 100 years of fashion in Fiji at its annual fashion week event this month.

And what's more appropriate is that this historical feat coincides with the 100-year birthday of the crown jewel of the Pacific, the Grand Pacific Hotel —the venue of the 2014 FJFW.

GPH, which opened on May 23, 1914, was the fashion hub of the Pacific. The Governor at the time, Sir Ernest Bickham Sweet-Escott, stood by to conduct the formalities of the day as women in their Edwardian heavily embellished finery arrived.

When the FJFW gets underway on May 26, the modern contemporary fashions will be showcased both on the catwalk and on fashionistas that plan their wardrobe very carefully for this event.

Fiji Fashion Week managing director Ellen Whippy-Knight said there would never be another moment like this in Fijian history.

"You only turn 100 once and Fiji Fashion Week is giving Fijians the opportunity to celebrate 100 years of fashion by purchasing your tickets to Fiji Fashion Week and experiencing the historic ambience that is the Grand Pacific Hotel," she said.

"We are the first event there that has full access to the hotel."

It has been exactly 22 years since the Grand Pacific Hotel closed its doors in 1992 and now it is the home of the 7th Fiji Fashion Week.

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