PRIME Minister Rear Admiral Voreqe Bainimarama's proposed political party is known as Fiji First.
He made the announcement in Suva yesterday and also launched his campaign bus.
Rear Admiral Bainimarama said the proposed party's name was derived from his belief that Fiji is "where every Fijian regardless of religion, race, ethnicity, status, colour, gender and creed is considered equalâ€¦where every Fijian is put first in relation to our collective progress, success and growth as a nation".
"My political movement and I are getting ready to take each one of you on a journey â€¦ whether you be a commoner or a chief; a shopkeeper or a consumer, a landowner or a farmer, an office worker or a labourer, a woman or a man, a pensioner or a youth, a city dweller or someone living in our maritime or rural areas. We have to travel together to become the pride of the Pacific and the world.
"I want a new Fiji where we have basic amenities for everyone, jobs for all Fijians, an educated Fiji, a smart Fiji and a happy and successful Fiji for all Fijians."
Rear Admiral Bainimarama said his government still had much more to do and he called on the people for their support to ensure it stayed in power to complete the work.
"No longer do the interests of a select few come before what is good for all Fijians. We must put Fiji first."
He takes leave from work this week to officially start his campaign. His campaign includes a two-day tour of Viti Levu during which he will collect signatures for his proposed party. He will also travel to Vanua Levu.
Rear Admiral Bainimarama said he would announce further details as soon as he collected the needed signatures required to register his proposed Fiji First party.