MEMBERS of the public have their role to play in promoting Fijimade products and the Ministry of Industry and Trade has come up with an innovative idea for such an act.
The Ministry's line minister Attorney-General Aiyaz Sayed-Khaiyum yesterday launched a photo contest that will enable Fijians to upload photos of Fiji-made products and win prizes.
The Fiji Made campaign, to take place in all parts of Fiji, will be done on the social networking website with the Fijian Made Facebook page already gathering almost 49,000 likes.
Anyone wishing to participate in the competition should upload their photos with the Fijian Made logo visible from January 24 until February 16.
"Social media is becoming an increasingly important tool for information and communication," Permanent Secretary for Ministry of Industry and Trade Shaheen Ali said.
Mr Ali said the campaign will soon be seen worldwide as people who have uploaded pictures of themselves with a Fijian Made product are most welcome to share their photos in order to get votes.
The grand winner of the competition will win $1000 and 10 runners up will receive a tablet sponsored by Vodafone Fiji Limited and a Fijian Made gift hamper worth $30 and a Fijian crafted handicraft.