HELPING schools and involving villages as much as possible in their activities are two of the ways a tour company is helping West communities.
Paulini Politini, from Highland Scenic Eco Tours, a wholly Fijian-owned enterprise, said maintaining viability as a business while ensuring village communities also benefitted was a constant but rewarding challenge.
Ms Politini said since the tour company began operations five years ago, they had seen positive changes in many communities.
"Our company sells four products — a Nausori half-day tour, Navala Village Tour, Lautoka half-day and bird watching tour," she said.
"We try to get tourists to have a genuine Fijian experience as much as possible and at the same time make sure the village community benefitted as well. We try to get villagers involved as much as possible."
Ms Politini said since the tour company was established in 2006, they had managed to assist two schools and established a women's club in the Nausori Highlands.
"We have assisted Ratu Nalewavada School, Mulomulo Primary and Namaka Public schools with books, electronic equipment, stationery and other items.
"With the Loaves and Fishes Club in the Nausori Highland villages, we helped ladies in the village start their own business by initially buying them handicraft items that they, in turn, sell to tourists who we bring right to their doorsteps."