NEWLY-elected Fiji Commerce and Employers Federation president Howard Politini said the country's biggest private sector organisation was entering a new era in business development.
Once considered a fraternity for big businesses alone, the federation was now embracing small to medium enterprises and also placing a big emphasis in assisting the development of women entrepreneurs.
"The perception has been that we are a big business club," he said.
"While we have been deemed to be the peak employer body by the International Labour Organization, we have always had the view that we represent every business in the country, regardless of whether they are members or not."
Mr Politini said the establishment of the Women Entrepreneurs and Business Council was proof of FCEF's commitment to moving towards inclusivity by ensuring women's concerns had a platform where they could be raised and a support system to allow them to be efficiently addressed.
He added he would bring extensive experience with the banking industry to his new role as the head of FCEF.
"I have a good view of business from the macro to micro level because of my work with the Bank of South Pacific and I will use this to engage with businesses in the informal and formal sectors."
Mr Politini said events like the top executives conference gave the business community to hear from entrepreneurs involved in the informal sector of the economy.