PREPARATIONS for the MHCC Fiji Fashion Week are well underway even though the show is scheduled for October.
FFW public relations and communications officer Lice Rova said unlike previous years when most of the action would begin in the second half of the year, this year would see big functions beginning in the next few months. Miss Teen Model Pageant is scheduled for May 11 and the Crest Chicken Sulu Jamba competition begins on May 18, followed by the Crest Chicken Salwaar Kameez competition on June 30.
"We are excited about these events because they are grassroots event that gives anyone the platform to show their creative flair," said Ms Rova.
"These are three events that anyone can enter for free so we are looking forward to the communities' participation and support."
Ms Rova said Models Fiji, the sister company of Fiji Fashion Week Ltd, was being strict in its selection of models this year because like every year, they endeavoured to improve and uplift the standard of models. "This year also, we will for the first time, have buyers from fashion retailers in Australia so we do need to give the designers garments maximum effect," she said.
"And that means ensuring the garments are on models with international standards."
She said the MHCC Fiji Fashion Week was also mindful of the difference in physical attributes between international and local standards and would continue to celebrate Pacific built.