ALL Blacks rugby legend Jonah Lomu is expecting a feast of talent when the Coral Coast 7s kicks off at Lawaqa Park in Sigatoka today.
Lomu said Fiji never failed to impress on the international scene and produced fine sevens players year after year.
He said he expected the competition to be one of the best sevens rugby events in the world.
He said he had a special feeling for Fiji as a rugby sevens playing nation and he was humbled to be invited by the organisers as tournament ambassador.
"I am looking forward to one of the greatest and best rugby shows on earth," said Lomu.
"Definitely new talent and new stars will emerge during this weekend. That is something special about Fiji — new talents come up almost every week and it's so amazing to watch these players."
The 37-year-old, who starred in the 1995 Rugby World Cup in South Africa, said the Coral Coast 7s was a stepping stone for players to showcase their talents and show the world it was capable of hosting a leg of the International Rugby Sevens World Series.
Lomu said the tournament was important for all players because all teams would have to battle hard for the top award.
"This tournament will be a stepping stone for Fiji in hosting an IRB 7s event especially with the high level and abundance of talent on display.
"It is also a stepping stone for the players who will be challenged to bring out the best in them against other top players.
"This tournament is gaining momentum and it is already in the people's radar."
He said the inclusion of sevens wizard Waisale Serevi and England's Ben Gollings has added a new dimension to the tournament.
"The presence of Serevi and Gollings brings awareness to the tournament and I am honoured to join them for this year's event."
The first match kicks off at 10am.