A new non-government organisation in Vanua Levu has a lot of message for resource owners in the area its members work in.
Based on Kia Island in Macuata, the Community Centred Conservation, known as C3 has lived and worked with islanders of Kia teaching them ways of protecting their marine resources.
One of the major areas targeted is the protection of the Great Sea Reef, locally known as Cakaulevu, and is the world's third longest barrier reef.
Program officer Luke Dickens said marine resource owners needed to think of their future generations in order to save resources for them.
"Macuata is rich with natural resources including Kia Island where we are based and the marine lives that live in the surrounding area of the island is just so amazing," he said.
"There are endangered species of fish and some of these species live on the Great Sea Reef which is our main focus.
"That is why we are training the villagers of Kia Island to know more about the different species of mangroves as well in order to protect it."
Since joining the group in August last year, Mr Dickens said he had noted two major setbacks.
Overfishing and littering are two common practices noted by the Australian marine biologist who has started working with villagers in ridding such habits.
Mr Dickens said people had a tendency to take things for granted thinking the Cakaulevu reef would remain unharmed despite overfishing and polluting the marine area.
"If we are to preserve and protect our marine resources for our future generation, then we need to act now and not later. The Great Sea Reef is the third largest in the world and it is important to save the species and the reef for our future generation."
"The reef is a source of economy for Fiji as it attracts people from around the world to visit the third longest barrier reef and that is why it is important to look after our resources."
Mr Dickens said the mangroves were also part of their protection list and villagers have been taught to identify different species of mangroves and other marine habitats.