TRADE Pasifika will provide an excellent opportunity for the region's businesses to divulge into further business opportunities and enhance their export markets performance, says Investment Fiji chief executive, Ravuni Uluilakeba.
"Investment Fiji approached local companies to take up booths at the exposition to promote their products to buyers who will be present from around the world," he said.
Starting on Monday, over 50 organisations will participate in a first ever trade show specifically for the South Pacific region in Denarau.
"It will be a breathtaking experience to see so many Pacific Island Countries exhibit their top of the range products at this two-day event," an Investment Fiji statement said.
"Investment Fiji in partnership with the Ministry of Industry and Trade has taken the invitation to promote a number of local companies at this event, and this is done by showcasing and marketing their products to the hundreds of visitors visiting this Exhibition. Products ranging from virgin coconut oil, herbal soap, kava, canned food, furniture, spices and many more will be part of this exhibition.
"The Trade Pasifika 2012 will also feature regional and trade specialists, experts and business industry leaders who will offer updates on various trade agreements, trade facilitation which will include information on quarantine, customs and labour mobility."
Investment Fiji's marketing team has also arranged meetings for local companies with overseas buyers who have shown keen interest in their products.
"Participating companies will have an opportunity to secure new clients, improve relations with existing clients and increase their market share," the statement said.
Investment Fiji said it would continue with its proactive approach in promoting Fiji as a potential trade and investment destination.