The FIJI Showcase 2012 is getting more popular among the crowd because that's where you'll find great entertainment, bargains and a good time.
Total Event Company's manager, Loretta Jackson said this year's showcase was different because there was more variety of shopping, more home and household products, particularly food and more international entertainers compared to previous years.
"More variety of local entertainment; Tongan Young 5, Masti Dance Group, i-Taukei bands, the Navtarang Bollywood Dhamaka Show and the FM96 Talent Quest to name a few," she told The Fiji Times this week.
FIJI Showcase continues to assist organisations like Save the Children Fiji, Yellow Ribbon and Friends of Fiji by allowing them to participate in FIJI Showcase at no charge.
FIJI Showcase began with a bang last Friday with people rushing in to get into the Vodafone Arena two hours before the gates opened at midday.
Ms Jackson said this was extremely encouraging to see because it showed that word was getting out about the many experiences at FIJI Showcase and many were attracted to it.
The crowd on the first day were treated to local and international performers.
The international performers at the FIJI Showcase 2012 would no doubt have been part of the reason that the crowds came down, to have fun.
"We had Equilibrium Circus, Vinyl Burns, the Mirror Man and all the other international performers who all performed three shows," said Ms Jackson.
Singer Savuto Vakadewavosa also rocked the stage and kept the spectators on their feet.
Ms Jackson said the overwhelming response from the exhibitors was a sign of the effectiveness of marketing and selling goods at the FIJI Showcase 2012. She said a number of exhibitors like PMeghji and Tappoo were examples of this. "What we've realised is that the exhibitors talk to each other and they realise that it's very beneficial to them to market their goods and sell them as well," she said.
For families, this is a good time to get bargains on all the stuff at the FIJI Showcase. The FIJI Showcase 2012 continues until Saturday.